Welcome to La Galerie Dior! 

The application allows you to enrich your visit and discover exclusive content.

Continue your discovery of the history of the house Dior...
08

Dior's Gold

Gold, the precious metal by excellence, has exerted a fascination since Antiquity.

“The public has little idea of the care and worry which goes into the search for a new perfume […] today I feel myself as much a parfumier as a couturier.”

Its inalterability makes it a symbol of eternity, while its rarity is a universal expression of wealth and power. The perfume J’adore, launched in 1999, exuberantly expresses this bewitchment. The fragrance was created by a woman, Calice Becker. The bottle, designed by Hervé Van der Straeten, takes the form of a gold-rimmed amphora, reminiscent of the gentle curves of the En 8 line created by Christian Dior for his first collection in 1947. The simplicity of the design — which features no writing, not even the name of the perfume — gives it a timeless aspect. J’adore affirms the triumphant femininity that the couturier and founder revealed with his revolutionary New Look.

08

Dior's Gold

Gold, the precious metal by excellence, has exerted a fascination since Antiquity.

“The public has little idea of the care and worry which goes into the search for a new perfume […] today I feel myself as much a parfumier as a couturier.”

Its inalterability makes it a symbol of eternity, while its rarity is a universal expression of wealth and power. The perfume J’adore, launched in 1999, exuberantly expresses this bewitchment. The fragrance was created by a woman, Calice Becker. The bottle, designed by Hervé Van der Straeten, takes the form of a gold-rimmed amphora, reminiscent of the gentle curves of the En 8 line created by Christian Dior for his first collection in 1947. The simplicity of the design — which features no writing, not even the name of the perfume — gives it a timeless aspect. J’adore affirms the triumphant femininity that the couturier and founder revealed with his revolutionary New Look.